KLS — logistics site: China to Ukraine and worldwide

/ CHALLENGE

Project challenge: KLS

The logistics company needed a site that explains geography and service immediately and lowers the barrier to inquiry — without an overloaded corporate brochure.

• The first screen had to state China → Ukraine / worldwide delivery
• Clients had to feel logistics without unnecessary hassle
• CTAs for contact and cost calculation were required
• Mobile was critical for first contact
• Visuals had to convey international shipping scale
• The path to inquiry had to stay short and clear

/ SOLUTION

Solution built for KLS

We built a logistics landing/site as an acquisition tool: strong hero, simple positioning and two primary actions.

• Hero positioning China → Ukraine / worldwide
• Subcopy that removes fear of complex logistics
• CTAs for contact and cost calculation
• Modern responsive mobile-first UI
• Visual focus on international freight
• Structure from discovery to inquiry