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Applum — Apple service automation in Telegram

An Apple service owner needed to automate the whole business. We built a Telegram bot that covers Trade-In sales, repair intake and a referral program — replacing the routine of several staff members.

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Applum — Apple service automation in Telegram
conversion in 30 days

+40%

conversion in 30 days

team routine

−50%

team routine

sales without pause

24/7

sales without pause

manual-factor errors

0

manual-factor errors

/ CHALLENGE

Project challenge: Applum

Device sales, service and acquisition depended on people. The business needed a bot that guides clients to purchase and removes operational routine.

  • Automate iPhone, iPad and MacBook sales with Trade-In
  • Service had to accept repair requests with diagnostics
  • A referral program had to run without manual tracking
  • All leads had to land in Google Sheets as CRM
  • Broadcasts for promos and new arrivals were required
  • The team needed an admin panel to control processes

/ SOLUTION

Solution built for Applum

We built a Telegram bot as a single entry point for sales, service and bonuses — with smart dialogs and automations.

  • Sales: device orders with Trade-In
  • Service: repair intake with diagnostics
  • Bonuses: referral program for acquisition
  • Google Sheets CRM for every request
  • Smart dialogs that guide clients to purchase
  • Broadcasts and an admin panel for process control
Applum — Apple service automation in Telegram

/ OUTCOME

Result

In 30 days: +40% conversion, −50% routine, 24/7 sales and zero manual-factor errors. The bot replaced the routine of three staff members and left the team with high-value work.

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